FIDA /
FIDA /
BLOCKCHAIN GIVEAWAY DISTRIBUTION PLATFORM
PROJECT BRIEF / Brand Strategy
How will blockchain disrupt the giveaways market?
The founding team of Fida, a blockchain company building a new way to run giveaways and sweepstakes, brought me in as lead brand consultant.
I worked with the team to develop a visual identity for their brand, including designing the logo and establishing a consistent visual style for all marketing materials. I also produced wireframes and front-end designs for their demo with the development team.
With Raphaël Benros, my partner at Sandbox Initiatives, I also made a pitch deck for the Fida team’s seed round. The deck used infographics to show what the technology does and why it matters to the industry.